EP10 | Real-World Marketing Strategies That Actually Work | Brotherhood Beyond Business Podcast
Episode 10 | Hosts: Trev Warnke & Danny Mullen
🔥 Why This Episode Matters
Most entrepreneurs rely too heavily on one marketing channel — and when it fails, their business takes the hit. In this episode, Trev and Danny break down real-world marketing strategies that diversify your approach, build stability, and actually convert. From DM outreach to direct mail, they cover what’s working now and how to put more “poles in the water” for growth.
👤 Meet the Hosts
📌 What You’ll Learn in This Episode
Why relying on one marketing channel kills business value.
How to do warm DM outreach without being spammy.
Creating engaging, platform-native content that sells.
Why direct mailers are making a comeback for both B2C and B2B.
The right way to use cold email in 2025.
How to refine your marketing message before spending money.
Why you should build one marketing avenue at a time, systematically.
🧩 Episode Summary
In Episode 10 of the Brotherhood Beyond Business Podcast, Trev Warnke and Danny Mullen share proven marketing strategies that small business owners can implement today.
They discuss the dangers of relying on one platform (like Facebook ads) and why diversifying channels builds long-term stability. Trev shares insights on warm DM outreach and how real conversations lead to conversions. Danny breaks down the resurgence of direct mail and how businesses can use it effectively in both consumer and B2B markets.
The hosts also explore how cold emailing can still work when done right, and why crafting a magnetic marketing message first saves time and money later. They emphasize that smart marketing is about putting multiple “poles in the water” — building one channel at a time until your business has a strong, diversified growth engine.
🕒 Episode Timestamps
[00:00] The dangers of relying on one marketing source
[07:45] Warm DM outreach and real stats from fitness business
[18:32] Creating engaging, platform-native organic content
[27:10] Direct mailer strategies for B2C and B2B
[39:40] Cold email tips and real-world results
[48:20] Importance of refining your marketing message
[55:12] How to implement these strategies the right way
💡 Quote Highlight
“Stop relying on one platform to save your business. Marketing stability comes from putting multiple poles in the water.”
🚀 Next Steps
👉 Watch the full episode on YouTube
👉 Learn more about Our Method
👉 Want to listen to future episodes: Spotify | Apple Podcasts
📚 Resources & Links
Brotherhood Beyond Business Website: brotherhoodbeyondbusiness.com
